Risks and Rewards of Self-Publishing
Writers are turning to self-publishing by the droves. It offers risks and rewards for the author.
Today’s featured article explains the pros and cons of self-publishing.
1. Autonomy In self-publishing, writers control the publishing process. In traditional publishing, the final edit, the cover design and cover copy, and the manner in which marketing and rights are handled are the publisher’s prerogative.
2. Marketing Traditional publishers focus most of their marketing efforts (and other attention) on established authors, attending little to most of the writers whose works they publish. However, writers with an established audience — bloggers, speakers, and experts — can inexpensively market their self-published books themselves. Click here to read the rest of the article.